Former Very Head of Commerce Returns as Digital Customer Service Director
- Very Group appoints Paul Hornby as digital customer service director
- Hornby returns from Matalan in January 2021
- Focus on accessible mobile experience for customers
- Hornby excited to rejoin the team and improve online experience
The Very Group has appointed Paul Hornby as the company’s digital customer service director, who previously served as the head of Commerce and head of Transformation at Matalan. Hornby will focus on improving mobile accessibility for customers across both online and mobile platforms. He expressed his excitement to rejoin the team and improve the online experience for the growing number of shoppers. Andy Burton, The Very Group’s CTO, welcomed him back as an exceptional leader with a strong technical background and history of innovation.
Factuality Level: 10
Factuality Justification: The article provides accurate information about Paul Hornby’s appointment as digital customer service director at The Very Group and his previous roles. It also includes relevant quotes from Hornby and Andy Burton, the CTO of The Very Group, expressing their excitement for his return and future plans.
Noise Level: 2
Noise Justification: The article provides relevant information about a company appointment and the new director’s plans for improving online customer experience. It is concise and stays on topic without diving into unrelated territories.
Financial Relevance: Yes
Financial Markets Impacted: The appointment of Paul Hornby as digital customer service director may impact Very Group’s online retail business and its financial performance.
Financial Rating Justification: This article discusses the appointment of a new executive in an online retail company, which can have implications for the company’s operations and financial performance.
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: No extreme event mentioned in the article
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