Luxury Purchases Boosted Retailers Amidst Pandemic
- Consumers spent £40.6bn on dispensable or luxury items during lockdown
- Men spent the most with average purchases of £1,014.08 per person
- Londoners and families with children were the highest spending groups
- Takeaway food and drink was the most popular purchase
- Outdoor plants and flowers also saw high demand
- Baking ingredients followed closely behind
- Eight out of 10 consumers plan to keep their purchases
- 47% found their purchases useful, 20% planning to donate to charity
- Lockdown spending brought new hobbies and entertainment at home
According to Barclaycard Payments, UK consumers spent an average of £771.34 each on dispensable items during the lockdown period. Men spent more than women and Londoners led the spending charts, followed by families with children. Takeaway food and drink were the most popular purchases, while outdoor plants and flowers also saw high demand. Baking ingredients were in high demand as well. Eight out of 10 consumers plan to keep their purchases, with 47% finding them useful and 20% planning to donate some items to charity. Kirsty Morris, managing director for account development at Barclaycard Payments, said lockdown spending brought new hobbies and entertainment into homes.
Factuality Level: 8
Factuality Justification: The article provides accurate and objective information based on research conducted by Barclaycard Payments. It presents data and statistics related to consumer spending during lockdown, including average spending amounts for different demographics and popular purchase categories. The quotes from Kirsty Morris provide insightful analysis of the trends observed during this period.
Noise Level: 3
Noise Justification: The article provides relevant information about consumer spending during lockdown and how it affected different demographics. It also includes some insights into the types of purchases made and their usefulness. However, it lacks a deeper analysis or exploration of the long-term implications of this trend.
Financial Relevance: Yes
Financial Markets Impacted: The article impacts retail and consumer spending sectors.
Financial Rating Justification: The article discusses the significant amount of money spent on luxury items during lockdown by UK adults, highlighting the impact on specific industries such as takeaway food and drink, summer wardrobe pieces, outdoor plants and flowers, and baking ingredients. This information can be used to analyze consumer behavior and make predictions about future spending trends.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no mention of any extreme event in the article.
