The Evolution of DTC: From Dominance to Hybrid Strategies
In a dramatic shift, the once-celebrated direct-to-consumer (DTC) model faces significant challenges as brands like Casper, Allbirds, and Peloton...
hybrid model
Naadam’s Cashmere Brand Joins Kohl’s Amid Mass Channel Expansion Trend
Naadam, a digitally native brand, is expanding into mass channels like Kohl's as part of a growing trend among...
Richemont Sells Majority Stake in YNAP to Farfetch and Alabbar
Richemont has announced a deal to sell a majority stake in its e-commerce unit Yoox-Net-A-Porter (YNAP) to Farfetch and...