TikTok Shop Gains Traction Among Older Generations
In a recent survey, it was revealed that shoppers aged 35 to 54 are the most active users on...
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In a recent survey, it was revealed that shoppers aged 35 to 54 are the most active users on...
In a groundbreaking move, Frasers Group unveils its latest innovation - Elevate, a retail media network harnessing the power...
Walmart Connect has introduced a Display Advertising API to expand its advertising offerings, aiming to boost sales by combining...
In a major move to drive growth, creative agency THG Studios has appointed Richard Aldiss as senior vice president....
Walmart has launched its latest holiday marketing campaign, titled "Gifts That Show You Get Them," featuring nostalgic clips from...
Home Depot's retail media network continues to grow as the company launches Orange Access, a self-service ad platform for...
Retail media is booming, with spending expected to reach £121.1 billion this year as brands increasingly target shoppers both...
Google's Marketing Live summit showcased its focus on generative AI, with plans to integrate ads directly into AI Overviews,...
Lead: Amazon's retail business is taking a back seat to its more profitable ventures, with non-retail operations generating $82.1...
Lead: Tesco bolsters its retail media team with key hires from Amazon and Pinterest, aiming to enhance partnerships with...