Unlock Exclusive Perks and Win Big with Selfridges Unlocked

  • Selfridges introduces new loyalty program called Unlocked
  • Customers can opt-in to receive a QR code for the loyalty scheme
  • Unlocks access to exclusive product launches, events, and special invites
  • Includes charity donation with every purchase
  • Monthly chance to win big prizes
  • Inspired by founder Harry Gordon Selfridge’s vision of making customers feel at home

Selfridges has launched its new loyalty program, Selfridges Unlocked, offering customers access to exclusive product launches, events, and special invitations. The program also includes a charity donation with every purchase and a monthly chance to win big prizes. Inspired by founder Harry Gordon Selfridge’s vision of making customers feel at home, the loyalty scheme allows users to opt-in for a QR code that can be added to their Wallet App for in-store and online access. The program aims to help customers live brighter and make purchases meaningful to the local community through partnerships with Centrepoint.

Factuality Level: 8
Factuality Justification: The article provides accurate information about the new loyalty programme of Selfridges, its features, and benefits. It also mentions the inspiration behind the name and how customers can sign up for it. However, there is a slight subjective statement in the phrase ‘make purchases go further’ which could be interpreted as an exaggeration.
Noise Level: 3
Noise Justification: The article provides relevant information about a new loyalty program introduced by Selfridges and its features. It is not overly noisy or misleading, but it does not delve into long-term trends or provide actionable insights.
Financial Relevance: Yes
Financial Markets Impacted: No
Financial Rating Justification: The article discusses a new loyalty programme introduced by Selfridges that may impact the company’s customer base and potentially influence their shopping behavior, but it does not directly affect financial markets or specific companies.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no extreme event mentioned in the text.

Reported publicly: www.retailsector.co.uk