Experience the Heritage and History with Exclusive Vintage Pieces and Classic Menu Items
- Selfridges partners with Champion for a sports bar takeover
- Vintage pieces from the 1940s and 1950s on display
- Live streaming of major sporting events
- Classic US sports bar menu items available
- Champion concession opened on third floor of Oxford Street store
Selfridges London has collaborated with athletic brand Champion to create a sports-themed bar, ‘Champion Sports Bar’, in its Oxford Street department store. The venue features vintage pieces from the 1940s and 1950s and offers live streaming of major sporting events. Customers can enjoy American classics like hot dogs, wings, and shrimp tacos while watching games. A Champion concession on the third floor also stocks original capsules and permanent collections.
Factuality Level: 8
Factuality Justification: The article provides accurate and relevant information about the partnership between Selfridges London and Champion to open a sports bar, details about the transformed venue, and the menu offerings. It also mentions the brand’s history and involvement in historic US sporting moments. However, it includes a brief mention of Superdrug’s full-year results which is not directly related to the main topic.
Noise Level: 7
Noise Justification: The article is mostly focused on a specific event and partnership between Selfridges London and Champion, with some information about the brand’s history and menu offerings at the sports bar. It provides limited actionable insights or new knowledge for readers, and does not delve into long-term trends or possibilities.
Financial Relevance: Yes
Financial Markets Impacted: No
Financial Rating Justification: The article discusses a partnership between Selfridges London and Champion to open a sports bar featuring the brand’s products, which may impact sales for both companies. However, it does not directly affect financial markets or specific companies.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no extreme event mentioned in the text.
www.retailgazette.co.uk