Celebrating inclusivity and individuality in beauty
- Patrick Starrr joins Ipsy as new Icon Box curator
- Box includes products from Starrr’s brand, One/Size, as well as from Fenty Skin, Benefit Cosmetics, and Kosas
- Starrr champions inclusivity in beauty
- Ipsy aims to showcase individuality and inspire unique beauty
- Ipsy and BoxyCharm consolidated under one brand in response to the pandemic
- Ipsy’s parent company raised $96 million in funding for expansion
- Subscription box category has faced setbacks with closures and financial issues
Makeup artist Patrick Starrr has joined Ipsy as the new Icon Box curator. The box includes products from Starrr’s own brand, One/Size, as well as from Fenty Skin, Benefit Cosmetics, and Kosas. Starrr is known for championing inclusivity in beauty and his collaboration with Ipsy aims to showcase that. Ipsy, a subscription box service, has worked to navigate the challenges of the changing landscape in the industry. In response to the pandemic, Ipsy and BoxyCharm consolidated under one brand. In 2022, Ipsy’s parent company raised $96 million in funding to accelerate its expansion. However, the subscription box category has faced setbacks with closures and financial issues.
Factuality Level: 3
Factuality Justification: The article mainly focuses on the promotion of Patrick Starrr’s Ipsy Icon Box and his advocacy for inclusivity in beauty. However, it includes unnecessary background information about the subscription box industry and other companies, which is tangential to the main topic. The article lacks depth and factual information, and it contains some redundant information.
Noise Level: 3
Noise Justification: The article focuses on the inclusivity in beauty championed by Starrr and the launch of his Ipsy Icon Box. It provides relevant information about the collaboration, the brands included, and the mission behind it. However, it also includes some irrelevant details about the subscription box industry and other companies, which could be seen as filler content.
Financial Relevance: No
Financial Markets Impacted: No
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Rating Justification: The article does not pertain to financial topics and does not describe any extreme events.
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