Supermarket Slashes Prices to Boost Affordable Family Meals
- Morrisons launches Easter savings campaign with seasonal veg priced at 8p
- Selected British vegetables reduced to 8p for More Card customers
- Promotion runs from 14 to 20 April
- Includes 1kg bags of carrots, 500g parsnips, and whole swedes at 8p each
- 2kg bag of ‘The Best’ potatoes for £1.10
- Head of marketing events Gareth Lloyd comments on affordability and quality
Morrisons has launched an Easter savings campaign by reducing the price of selected British vegetables to just 8p for More Card customers. The promotion, running from 14 to 20 April, includes 1kg bags of carrots, 500g of parsnips, and whole swedes at 8p each, as well as a 2kg bag of ‘The Best’ potatoes for £1.10. Gareth Lloyd, the supermarket’s head of marketing events, emphasizes affordability and quality during key seasonal occasions. The campaign follows Morrisons’ recent Market Street fresh food counter revamp and ongoing efforts to support future growth.
Factuality Level: 10
Factuality Justification: The article provides accurate and relevant information about Morrisons’ Easter savings promotion on selected vegetables and potatoes for More Card customers. It includes quotes from the head of marketing events at Morrisons, Gareth Lloyd, explaining the reasoning behind the campaign and its alignment with the supermarket’s overall strategy.
Noise Level: 3
Noise Justification: The article provides relevant information about Morrisons’ Easter savings promotion on selected vegetables and potatoes for More Card customers. It also includes a quote from the head of marketing events at Morrisons, explaining the reasoning behind the campaign. The content is focused and stays on topic without diving into unrelated territories.
Financial Relevance: Yes
Financial Markets Impacted: No
Financial Rating Justification: The article discusses Morrisons’ promotional campaign to reduce the price of selected vegetables for its customers, which may impact sales and revenue for the company. It does not mention any specific financial markets.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: No extreme event mentioned in the text
www.retailgazette.co.uk