Tech Giants Battle for Cashierless Retail Dominance
- Microsoft developing checkout-free technology to compete with Amazon Go
- Talks held with Walmart for potential collaboration
- Cameras and sensors used for tracking items in shopping carts/baskets
- Smartphone checkout process being considered
- Amazon’s camera and sensor method deemed most effective
Microsoft is developing checkout-free technology to challenge Amazon’s Go stores, which opened in Seattle in January. Sources close to the development have revealed that Microsoft is creating software to track items placed in shopping carts and baskets. The tech giant has reportedly held discussions with Walmart to help retailers compete with Amazon. Amazon plans to open two new stores in San Francisco and Chicago, using cameras and sensors for tracking customer selections, followed by a smartphone checkout process. Previous tests of self-scanning methods have shown mixed results, making the camera and sensor approach seem most effective.
Factuality Level: 7
Factuality Justification: The article provides relevant information about Microsoft’s development of checkout-free technology and its potential collaboration with Walmart to compete with Amazon Go. However, it could benefit from more specific details on the technology and the mixed results of other methods.
Noise Level: 4
Noise Justification: The article provides relevant information about Microsoft’s efforts to compete with Amazon Go’s checkout-free stores but lacks in-depth analysis or new insights. It also mentions Amazon’s expansion plans without offering significant details or unique perspectives.
Financial Relevance: Yes
Financial Markets Impacted: Retail industry, Amazon, Walmart
Financial Rating Justification: The article discusses Microsoft’s development of technology to compete with Amazon Go’s checkout-free stores and their potential collaboration with Walmart, which could impact the retail industry and financial performance of these companies.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: Minor
Extreme Rating Justification: There is no extreme event mentioned in the article. The content discusses Microsoft’s development of technology to compete with Amazon Go’s checkout-free stores.
www.retailsector.co.uk