Frozen Food Giant Prepares for Peak Christmas Demand with Unique Training Routine

  • Iceland Foods hiring over 1,800 seasonal drivers and retail assistants for festive period
  • Fixed-term contracts for 16 weeks available on full-time and part-time hours
  • Staff receive a 15% discount
  • Previous seasonal recruits have secured permanent roles
  • Delivery drivers training with tongue-in-cheek workout routine
  • Over a million stairs to climb and hundreds of thousands of turkeys to deliver

Iceland Foods is hiring over 1,800 seasonal drivers and retail assistants to support its delivery network during the festive period. The roles must be filled by November 28th and offer fixed-term contracts for 16 weeks, available on both full-time and part-time hours. Staff receive a 15% discount, with many previous seasonal recruits securing permanent positions. Delivery drivers at the Warrington depot are training using a unique workout routine involving stair climbers and leg presses to prepare for millions of stairs they’ll climb during the holiday season. Paul Dhaliwal, chief commercial officer at Iceland Foods, calls drivers ‘the unsung heroes of Christmas.’ Customers can book delivery slots six days in advance.

Factuality Level: 8
Factuality Justification: The article provides accurate information about Iceland Foods hiring seasonal drivers and retail assistants for the festive period, mentions the number of positions available, the duration of contracts, benefits offered to staff, and quotes from a company executive. It also includes an interesting detail about training exercises for delivery drivers. The article is focused on the main topic without any significant digressions or personal opinions.
Noise Level: 3
Noise Justification: The article provides relevant information about Iceland Foods hiring seasonal drivers and retail assistants for the festive period, but it lacks in-depth analysis or exploration of broader trends or consequences. It also includes some lighthearted elements like the workout routine which may not be essential to the main topic.
Financial Relevance: Yes
Financial Markets Impacted: Iceland Foods hiring seasonal drivers and retail assistants impacts its workforce and delivery network, potentially affecting operational costs and efficiency.
Financial Rating Justification: The article discusses Iceland Foods hiring 1,800+ seasonal workers for the festive period to meet peak demand. This can impact their operational costs and efficiency in delivering products, which may affect their financial performance.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no extreme event mentioned in the article.

Reported publicly: www.retailgazette.co.uk