Online Butcher Set for Comeback with Heritage Breed Meat Offerings
- Farmison & Co receives approval to restart operations
- Online sales of heritage breed meat to resume
- Ripon shop and click-and-collect location to reopen
- Over 50 people to be rehired in coming months
- New executive chairman Andy Clarke expresses gratitude
Sustainable online butcher Farmison & Co has received the green light from the Food Standards Agency to restart operations. The business, which was acquired by a consortium led by ex-Asda CEO Andy Clarke, will begin selling a selection of heritage breed meats sourced from its network of farms across the north online. Its Ripon shop and click-and-collect location, ‘Cut by Farmison,’ will also reopen later this week. The company plans to rehire over 50 people in the coming months. Initial offerings include dry-aged rib steak, hot dogs, and signature cut dry aged sirloin steak, alongside pork, chicken, and lamb. Clarke thanked customers for their support during the temporary closure.
Factuality Level: 10
Factuality Justification: The article provides accurate information about Farmison and Co’s reopening, the certification inspection by the Food Standards Agency, the acquisition by Andy Clarke, the re-engagement of key leaders, and the commitment from farming partners. It also mentions the initial products available online and their wholesale channels. The article is free from sensationalism, redundancy, personal perspective, and logical errors.
Noise Level: 2
Noise Justification: The article provides relevant information about the reopening of Farmison and Co’s operations and its plans for gradual expansion. It also highlights the involvement of new executive chairman Andy Clarke in reviving the business. The article stays on topic and supports its claims with specific details about the products available online and through wholesale channels.
Financial Relevance: Yes
Financial Markets Impacted: Farmison and Co’s reopening may impact the company’s financial performance and its partnerships with retailers like Harrods, Selfridges, Fortnum and Mason, and Michelin star restaurants.
Financial Rating Justification: The article discusses the reopening of Farmison and Co, a sustainable online butcher, which could affect its financial situation and relationships with various retailers. This makes it financially relevant.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no mention of an extreme event in the last 48 hours.