Authentic and fashionable women’s collection now available
- Eastside Golf launches first women’s line
- Features more than 20 items including tracksuits, dresses, and polos
- Driven by demand from customers
- Authentic and considered designs
- Female participation in golf is growing
- Collaboration with Mercedes Benz USA
- Projected $10 million in sales for 2024
- Promotes diversity, inclusion, and authenticity in the sport
- Following the trend of other brands expanding into women’s apparel
Eastside Golf has responded to customer demand by launching its first women’s line. The collection, featuring over 20 items including tracksuits, dresses, and polos, was created with the input of designers with extensive expertise in women’s apparel. The brand aims to provide fashionable and functional options for women in the golfing community, both on and off the course. Female participation in golf has been on the rise, with women making up 26% of all U.S. golfers in 2023. Eastside Golf has also collaborated with Mercedes Benz USA on a limited women’s collection. The brand’s commitment to diversity, inclusion, and authenticity is further demonstrated through its sponsorship of Community Golf Days, which aim to make the sport more accessible. Eastside Golf’s expansion into women’s apparel follows a trend seen in other brands, such as Rhone, Indochino, Carhartt, Nike, and Under Armour, who have all recently introduced women’s lines.
Factuality Level: 8
Factuality Justification: The article provides factual information about the launch of Eastside Golf’s women’s line, including quotes from the co-founders, statistics on female participation in golf, and details about the collaboration with Mercedes Benz USA. The article does not contain irrelevant information, misleading content, sensationalism, redundancy, or biased opinions. It presents the information objectively and accurately.
Noise Level: 3
Noise Justification: The article provides relevant information about the launch of a women’s line by Eastside Golf, including the reasons behind it, the market demand, and the company’s efforts to promote diversity and inclusion within the sport. It also includes data on female participation in golf and mentions other brands expanding into the women’s category. The article stays on topic, supports its claims with examples, and offers insights into the industry trends.
Financial Relevance: No
Financial Markets Impacted: No
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Rating Justification: The article does not pertain to financial topics or describe any extreme events. It is focused on the launch of a women’s line by Eastside Golf and the trend of other brands expanding into the women’s category.
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