Investment fuels growth of non-alcoholic beer market leader

  • $50M investment boosts Athletic’s expansion efforts
  • Ranked as the 10th largest US craft brewery and 20th overall brewing company
  • Non-alcoholic beer market growing rapidly
  • Keurig Dr Pepper among major investors
  • New manufacturing plant in San Diego to double capacity

Athletic, the nonalcoholic beer maker, has secured a $50 million investment from Keurig Dr Pepper to fund its expansion efforts. The company is ranked as the 10th largest US craft brewery and 20th largest overall US brewing company. With more than 60% growth in dollar sales, Athletic plans to double its capacity with a new manufacturing plant in San Diego. As demand for non-alcoholic beverages increases, the market is expected to see further growth and competition from established brands like Blue Moon, Guinness, Corona, and Heineken.

Factuality Level: 8
Factuality Justification: The article provides accurate and objective information about Athletic’s growth, expansion plans, and the increasing demand for non-alcoholic beverages in the market. It also includes relevant details such as partnerships with major investors like Keurig Dr Pepper and General Atlantic, as well as the company’s distribution network.
Noise Level: 3
Noise Justification: The article provides information about the growth and success of Athletic, a non-alcoholic beer company, and its expansion plans. It also mentions the increasing demand for non-alcoholic beverages in the market. However, it lacks analysis or exploration of long-term trends or consequences of decisions on those who bear the risks.
Financial Relevance: Yes
Financial Markets Impacted: Keurig Dr Pepper, Athletic Brewing Company
Financial Rating Justification: The article discusses the growth and expansion of Athletic Brewing Company, a non-alcoholic beer company, which has attracted investment from Keurig Dr Pepper. It also mentions the increasing demand for non-alcoholic brews in the market and competition among brands. This is relevant to financial topics as it involves investments and business growth.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no extreme event mentioned in the article.

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