Amazon shifts focus to smart trolley technology
- Amazon is removing its ‘Just Walk Out’ tech from all of its Fresh grocery stores in the US
- The move will not affect its UK outlets
- Amazon will now prioritize smart trolley technology across the US
- The ‘Just Walk Out’ system allowed shoppers to grab items and leave without paying at the checkout
- Amazon opened its first checkout-free supermarket in London in 2021 but paused the roll-out of its UK cashierless grocery stores a year later
- Amazon boss Andy Jassy said the company will not expand physical Fresh stores until it establishes a ‘different offering’
- Other businesses, including Tesco, WHSmith, and Starbucks, have also experimented with checkout-free shopping
Amazon is removing its infamous ‘Just Walk Out’ technology from all of its Fresh grocery stores in the US. The move will not affect its UK outlets. Instead, Amazon will prioritize smart trolley technology across the US. The ‘Just Walk Out’ system, which allowed shoppers to grab items and leave without paying at the checkout, has been in place since 2016. However, Amazon opened its first checkout-free supermarket in London in 2021 but later paused the roll-out of its UK cashierless grocery stores. Amazon boss Andy Jassy stated that the company will not expand physical Fresh stores until it establishes a ‘different offering’. Other businesses, such as Tesco, WHSmith, and Starbucks, have also experimented with checkout-free shopping.
Factuality Level: 3
Factuality Justification: The article contains several digressions and unnecessary background information that are tangential to the main topic. It also includes repetitive information and lacks depth in explaining the reasons behind Amazon’s decision to remove the ‘Just Walk Out’ technology from its Fresh grocery stores in the US.
Noise Level: 3
Noise Justification: The article provides relevant information about Amazon’s decision to remove the ‘Just Walk Out’ technology from its Fresh grocery stores in the US and prioritize smart trolley technology instead. It includes details about the background of the technology, its implementation, and the reasons behind the change. The article also mentions the impact on UK outlets and the decision-making process of Amazon. However, there are some repetitive details and unnecessary information that could be condensed to reduce noise.
Financial Relevance: Yes
Financial Markets Impacted: The removal of the ‘Just Walk Out’ technology from Amazon Fresh grocery stores in the US may impact Amazon’s financial performance and its competitiveness in the grocery market.
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Rating Justification: The article discusses a strategic decision by Amazon to remove its ‘Just Walk Out’ technology from its Fresh grocery stores in the US. While this decision may have financial implications for Amazon, it does not describe an extreme event.

