Partnership Supports Marcus Rashford’s Campaign
- Co-op partners with Deliveroo
- Fresh fruit and veg supplier Sheringhams also involved
- 20,000 meals and 3,000 pieces of fresh fruit to families by Christmas
- Partnership supports Marcus Rashford’s campaign against child food poverty
- Deliveries started in London during school half-term
- Fruit donations include apples, bananas, and satsumas
Co-op has partnered with Deliveroo and Sheringhams, a fresh fruit and vegetable supplier, to provide 20,000 meals and 3,000 pieces of fresh fruit to families in need by Christmas. This initiative builds on the support for Marcus Rashford’s campaign against child food poverty. The partnership has already begun with deliveries from 11 London stores to the Felix Project depot in Enfield. Sheringhams pledges to contribute hundreds of fruits weekly, such as apples, bananas, and satsumas. Kate Rodger, Co-op’s food redistribution manager, emphasizes the importance of supporting vulnerable communities during the pandemic: ‘Hunger fighting charities like The Felix Project are a lifeline for those in need, and we’re determined to help overcome logistical barriers by partnering with Deliveroo.’
Factuality Level: 10
Factuality Justification: The article provides accurate information about the partnership between Co-op, Deliveroo, and Sheringhams, their commitment to Marcus Rashford’s campaign, and the number of meals and pieces of fresh fruit they aim to provide. It also includes quotes from a representative of Co-op that support the initiative and highlights the challenges faced by food redistributing community groups.
Noise Level: 2
Noise Justification: The article provides relevant information about a partnership between Co-op, Deliveroo, and Sheringhams to help provide meals and fresh fruit to families in need during the coronavirus crisis. It highlights the commitment to Marcus Rashford’s campaign against child food poverty and the positive impact of this collaboration on vulnerable communities. The article stays on topic and supports its claims with specific examples of deliveries and contributions from Sheringhams.
Financial Relevance: Yes
Financial Markets Impacted: Co-op, Deliveroo, Sheringhams
Financial Rating Justification: The article discusses the partnership between Co-op and Deliveroo to provide food support for families in need through a collaboration with Sheringhams. This involves financial transactions and operations among these companies, making it relevant to their financial activities.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no extreme event mentioned in the text.
