Online Giant Tops UK Retailer Rankings

  • Amazon, Boots and John Lewis named as most reputable UK retailers
  • Reputation Institute’s ranking based on 5,175 individual ratings from the public
  • Amazon’s reputation improved by +8.3 points since last year
  • Sports Direct named least reputable retailer
  • Amazon Prime subscribers drive sales success
  • Working conditions under scrutiny for Amazon

Amazon, Boots, and John Lewis have emerged as the most reputable retailers in the UK according to the Reputation Institute’s 2018 UK Retail RepTrak. The ranking is based on 5,175 individual ratings from the public, assessing 50 nominated companies. Amazon’s reputation has significantly improved with an increase of +8.3 points. It was voted as the top retailer in Products and Service, Innovation, Leadership, and Performance. Sports Direct was named the least reputable UK retailer, with its RepTrak pulse score dropping to 48.4 from 53 in 2016. The sports retailer performed poorly on four measures: Workplace, Governance, Citizenship, and Leadership. Stephen Hahn-Griffiths, chief reputation officer at Reputation Institute, said Amazon’s combination of selection, value, personalization, and customer service is a winning formula. With over 100 million Amazon Prime subscribers, ‘Prime Day’ sales have become a major retail event. Despite their strong position, Amazon faces reputation risks due to the proposed ‘Amazon tax’ and criticism of working conditions in their distribution centers. Sports Direct’s overall reputation has declined alongside its profits. The company faced backlash from investigative journalists who compared working conditions to ‘the gulag’, leading to an investigation by MPs.

Factuality Level: 9
Factuality Justification: The article provides accurate and objective information about the ranking of retailers based on a reputable survey with clear explanations of each company’s performance in various categories. It also includes expert opinions and mentions potential risks for Amazon.
Noise Level: 3
Noise Justification: The article provides relevant information about the ranking of retailers based on a reputable survey and includes insights into the reasons behind Amazon’s success and Sports Direct’s decline. It also mentions potential risks for Amazon. However, it could provide more in-depth analysis or data to support its claims.
Financial Relevance: Yes
Financial Markets Impacted: The article discusses the reputations of various retailers, including Amazon and Sports Direct, which can impact their sales and stock prices.
Financial Rating Justification: The article mentions financial aspects such as Amazon’s growth in Prime subscribers and Sales, as well as Sports Direct’s falling reputation and profits. This can have an impact on the companies’ financial performance.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no mention of any extreme event in the last 48 hours.

Reported publicly: www.retailsector.co.uk