Online supermarket introduces largest UK grocery retail aisle
- Ocado launches ‘Best of British’ aisle
- Over 800 UK-produced products featured
- Campaign by MPs led to the launch
Online supermarket Ocado has responded to a campaign by MPs by launching what it claims is the ‘largest Best of British aisle’ in UK grocery retail. The new digital aisle will showcase over 800 products, including shiitake mushrooms, sweetcorn, steak, and kefir, all produced by UK farmers. The campaign, led by Conservative MP Luke Evans, gained support from over 100 MPs.
Factuality Level: 3
Factuality Justification: The article contains irrelevant information about the campaign by Conservative MP Luke Evans and the number of MPs who signed it, which is tangential to the main topic of the new digital aisle and the products featured. This additional information does not contribute to the reader’s understanding of the main subject.
Noise Level: 2
Noise Justification: The article provides relevant information about a new digital aisle featuring products from UK farmers. However, it includes unnecessary details about the campaign by Conservative MP Luke Evans and the number of MPs who signed it, which are not directly related to the main topic.
Financial Relevance: No
Financial Markets Impacted: No
Presence Of Extreme Event: No
Nature Of Extreme Event: No
Impact Rating Of The Extreme Event: No
Rating Justification: The article does not pertain to financial topics and does not describe any extreme event.
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