Take-home Sales Rise as Sunny September Boosts Ice Cream and Burgers

  • Grocery price inflation falls for the seventh consecutive month to 11%
  • Take-home grocery sales rise by 9.1% compared to last year
  • Ice cream, burgers, and dips see significant volume sales increase
  • Lidl leads in growth with a market share of 7.6%
  • Aldi’s sales up by 14.9%, market share at 9.9%
  • Tesco’s sales rise by 9.2%, market share at 27.4%
  • Sainsbury’s sales increase by 9.1%, market share at 14.8%
  • Asda and Morrisons hold 13.7% and 8.6% of the market respectively
  • Waitrose reports a 4.6% share with sales up 5.3%
  • Co-op’s sales rise by 3.3%, market share at 6.1%
  • Iceland’s sales up by 2.8%
  • Ocado sales increase by 9.6%
  • Promotions make up 26.5% of all sales, highest since June 2022

Grocery price inflation has fallen for the seventh consecutive month to 11% for the four weeks to October 1, 2023, according to Kantar data. Over this period, take-home grocery sales rose by 9.1% compared to last year. The warmest September on record led to a 27% increase in ice cream sales, a 19% rise in burger sales, and a 10% jump in dips sales. Lidl was the fastest-growing retailer with a 15.2% growth and a market share of 7.6%. Aldi’s sales increased by 14.9%, reaching a 9.9% market share. Tesco saw sales rise by 9.2%, increasing its market share to 27.4%. Sainsbury’s share grew to 14.8% as sales increased by 9.1%. Asda and Morrisons hold 13.7% and 8.6% of the market, respectively. Waitrose reported a 4.6% share with sales up 5.3%, while Co-op’s sales rose by 3.3%. Iceland’s sales increased by 2.8%, and Ocado sales grew by 9.6%. Kantar’s Tom Steel said, ‘Grocery price inflation is still high but falling, helping to bring down the wider inflation rate.’

Factuality Level: 9
Factuality Justification: The article provides accurate and relevant information about grocery price inflation, sales growth for various supermarkets, and insights from Kantar. It presents data in a clear and concise manner without any significant issues related to digressions, misleading information, sensationalism, redundancy, or personal perspective masquerading as fact.
Noise Level: 3
Noise Justification: The article provides relevant information about grocery price inflation and market share changes for various supermarkets, as well as specific product trends. It also includes insights from an expert on the topic. However, it lacks in-depth analysis or exploration of long-term trends or consequences of these changes.
Financial Relevance: Yes
Financial Markets Impacted: The article discusses the impact on grocery price inflation and sales of various supermarkets, which can affect consumer spending and overall economic conditions.
Financial Rating Justification: This article pertains to financial topics as it discusses grocery price inflation and its impact on different supermarket chains. It also mentions how the falling inflation rate may affect consumer behavior and spending patterns, which can have an impact on financial markets through changes in consumer confidence and overall economic health.
Presence Of Extreme Event: No
Nature Of Extreme Event: Other
Impact Rating Of The Extreme Event: No
Extreme Rating Justification: There is no extreme event mentioned in the article.

Reported publicly: www.retailsector.co.uk